Working from ideation phase we have worked with the founders to help develop the model and the brand for Redux as well as their 14 day intensive work out program that marries a nutritional program that is equally as intensive as it is delicious. Although not live and still many parts of the project in development we have worked on shooting the workout clips, and creative and art direction on the photoshoots. We have also been working on developing the cookbook that will accompany the program in a digital and printed form.
What We Did
- Editorial design